Advertising & Sponsorship Opportunities

Member Portal Discussion Forum

The CACBT Discussion Forums are located in the CACBT Member Portal under Workspaces and are intended to facilitate the sharing of educational, professional, research, and member-related opportunities within the CBT community.

Members can customize their notification settings to control when and how they receive notifications. Discussion Forum topics include General, Education/Research, Referral Requests, and Student Section.

• Members: Log in to the CACBT Member Portal and post your content in the corresponding Discussion Forum under Workspaces.
• Non-Members: Complete the advertising submission form for review and approval. Once approved, CACBT administration will post the content on your behalf.

Approved posts will remain in the Workspace indefinitely in the order in which they were posted.

Direct Email Advertisement

CACBT offers organizations, businesses, practices, educational institutions, publishers, and other approved advertisers the opportunity to distribute approved advertisements directly to CACBT Members via email.

Direct Email Advertising is separate from the Member Portal Discussion Forum.

• An organization promoting a continuing education workshop or training program
• A publisher promoting a new CBT-related publication
• A company or practice promoting a product or service relevant to mental health professionals
• An educational institution promoting professional development opportunities

• Title: A clear title for the advertisement.
• Subject Line: The subject line that will appear in the email.
• Body Copy: Maximum of 300 words.
• Call-to-Action (CTA): Include one primary call-to-action (e.g. Register Now, Learn More, Apply Today).
• Website Link(s): Include the URL(s) associated with the call-to-action.
• Contact Information: Name, email address, and/or phone number, if applicable.
• Organization Logo: High-resolution PNG or JPG file.
• Graphics/Images: Up to four (4) high-quality images. Images should be relevant to the advertisement and suitable for email distribution.

• Maximum of four (4) images
• High-resolution PNG or JPG format
• Landscape orientation is preferred where possible
• Advertisers are responsible for ensuring they have the rights to use all submitted images

• Content must be accurate, professional, and aligned with CACBT’s mission and values.
• Advertisements must not contain misleading, discriminatory, or inappropriate content.
• Advertisements can still be submitted that do not conform to the above guidelines, but require approval by the CACBT Member-at-Large or other delegated representative.
• CACBT reserves the right to request revisions or decline advertisements that do not meet its advertising guidelines.

• Members & Non-Members: Complete the Direct Email Advertising submission form for content review and approval.
• Payment must be received before the advertisement is distributed.

Member Update Advertisement

Organizations have the option to place an advertisement in the CACBT Member Update. The CACBT Member Updates are typically distributed on the third Wednesday of each month. Content must conform to the CACBT Advertising Policy (e.g. not a direct competition to CACBT) and approval by the CACBT Member-at-Large or other delegated representative.

• Placement in an optional section of the update titled “Industry Advertisements”
• The organization’s name and logo
• A hyperlink and/or QR code directing members to the advertiser’s website or a designated landing page
• Maximum 200-word description
• Call to action (optional)
• (Optional) sponsors may request specific formatting for their advertisement, at the discretion of the Member-at-Large or other designated member of the association.

• Submit the advertisement for CACBT review and approval.
• Payment must be received before publication.

CACBT Member Benefits Page

Organizations interested in offering exclusive discounts or promotional benefits to CACBT members are welcome to contact us at membership@cacbt.ca.

• Align with CACBT’s mission, values, and professional standards
• Complement, rather than directly compete with, CACBT programs, services, events, or other offerings
• Provide a meaningful professional or personal benefit to CACBT members
• Offer clear and exclusive value to our membership

All proposed member benefits are subject to review and approval by CACBT to ensure they are appropriate and relevant to our membership.

• Listed on the Member Benefits page within the CACBT Member Portal. Inclusion on this page does not guarantee additional promotion.
• Referenced on the CACBT public website as a member benefit available through membership.
• Promoted periodically through general reminders (e.g. Member Update) encouraging members to explore available benefits. During the first Member’s Update after the benefit is offered, the organization will be identified by name to inform members that there is a new offer.

Approved benefits will not be distributed through dedicated direct email advertisements unless a separate Direct Email Advertising purchase has been made.

• Contact membership@cacbt.ca to propose a Member Benefit.

CBT Training Listings

CACBT offers individuals, academic institutions, organizations, and companies the opportunity to promote CBT-related training opportunities on the CBT Training Listings page.

Listings are publicly accessible to both CACBT Members and Non-Members.

• Members & Non-Members: Complete the Training Submission Form.
• Submissions will be reviewed and, once approved, appear on the CBT Training page for 120 days.

Employment Opportunities

Employers seeking to recruit candidates through CACBT have the following advertising options available.

• Monthly Job Listing: Submit the job listing information and select the number of months the listing should remain active.
• Payment must be received prior to distribution or publication.

Sponsorship Opportunities

CACBT offers non-conference sponsorship opportunities to organizations seeking visibility and engagement with the CACBT community through webinars, member communications, and ongoing organizational sponsorship.